Progressive IMS Outdoors Reveals 2021 Tour Dates

Michelle Baird | December 12, 2020

The re-imagined 2021 Progressive IMS Outdoors tour designed for powersports enthusiasts and new riders alike will hit nine markets from June through October of 2021, stopping in all major regions of the USA.

The following is a press release from IMS Outdoors…

Santa Monica, CA (December 4, 2020) – The organizers of the nation’s leading consumer motorcycle tour today announced the official dates and locations of its inaugural Progressive IMS Outdoors tour. Tickets will go on sale April 9th at

Developed in partnership with the powersports industry’s leading OEMs, the 2021 IMS Outdoors tour will span five months, taking place between June and October, stopping in nine cities throughout the U.S.

The re-imagined, festival-like outdoor tour combines the familiar aspects of the IMS brand that has kept enthusiasts returning for the past 40 years by showcasing the latest in motorcycles and powersports while broadening the event experience for attendees to learn and immerse themselves into brand-new market products including electric mobility (eBikes, eScooters, etc.), RVing, and much more to bring the thrill of powersports and beyond for both enthusiasts and interested riders.

The new completely-outdoors experience will feature more two- and four-wheel demo opportunities on motorcycles, ATVs, eBikes, eMotorcycles, and other powersports vehicles for attendees than ever before spanning both on- and off-road tracks. IMS Outdoors is an evolution of the IMS brand that brings more qualified riders into the industry—the largest and only industry-wide effort to do-so—by introducing existing riders to alternative forms of entertainment and transportation that naturally compliments the motorcycle lifestyle and enabling new riders to test their balance on electric bikes, four-wheeled machines, and more in a welcoming and safe environment.

The 2021 Progressive IMS Outdoor dates and cities are as follows:

JUNE 18-20, 2021 SEPTEMBER 3-5, 2021
Loveland, CO Brooklyn, NY
JULY 9-11, 2021 SEPTEMBER 10-12, 2021
Irvine, CA Carlisle, PA
JULY 16-18, 2021 OCTOBER 8-10, 2021
Sonoma, CA Lebanon, TN
AUGUST 20-22, 2021 OCTOBER 15-17, 2021
Elgin, IL Lakeland, FL
OCTOBER 29-31, 2021
Conyers, GA

City venues will be announced early 2021. The latest updates can be found HERE.

IMS Outdoors will confirm the return and expansion of several fan-favorite attractions from the traditional IMS tour format including the feature and display of the latest street bikes, dirt bikes, cruisers, scooters, ATVs, gear, and aftermarket accessories. Other returning attractions include the Marketplace for attendees to purchase the latest gear, an expanded Adventure Out! area featuring more RV products for the adventurer, stunt shows, SHIFT, IMS Vintage, an expanded Discover The Ride program, and the Ultimate Builder Custom Bike Show.



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